I was deeply involved in the launch of Prologue, a high-end fashion concept brand at Target. Collaborating closely with Art Directors and Designers, we crafted print, in-store, and online awareness ads to introduce the brand to our audience. This project operated on an extremely tight timeline, necessitating quick and decisive action. I was flown to the New York photoshoot to create ads in real-time as the shots were being captured, ensuring seamless integration of visuals and messaging for an impactful campaign rollout.
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